Wednesday, February 20, 2013

Mini Cooper Commercial


Open: Old North Church in Boston, 1775. Two lanterns lit in church tower to symbolize the British’s arrival by sea. Outside the church sits a mini with both headlights on (lanterns).


Forest scene: camera is panning though forest at night
Sound of galloping horse followed by the rev of the Mini’s engine then horse neighs.
Voice: ”The British are Coming! The British are Coming!!” 






Main Scene: Defining moment of spot. An army of “Redcoat” Minis drive over hill carrying the British Flag.
Revolutionary Music playing in background.


End Scene: Voiceover, “The British are Back with the New 2013 MINI Cooper S and its combined 29 Miles per Gallon. Visit your local dealer or build your own at miniusa.com”

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